The latest changes to Google’s search algorithms have marketers and web designers scrambling to devise new ways to boost SEO results. If your company is currently struggling to climb the search rankings, you may be missing out on an important tool that helps drive more traffic. The more you engage and share on social media, the better your search results will be. If you’re not sure how to continue driving traffic to your site through social media, read on to learn how.
Actual Search Engine Ranking
Believe it or not, your company’s Facebook profile might just show up before your website in a Google search. The same is true for your Twitter account. If you’re not making the most of your “About Us” sections to direct buyers from social media to your website, you could be missing out on a great deal of traffic.
The fact remains that many buyers will seek out your social media accounts before they even approach your website. This is often to get a feel for your company culture before they invest more time and money. Make sure your brand is consistent across all channels.
Read more at http://www.business2community.com/social-media/14-tips-social-media-can-drive-traffic-website-0879895#HczDc7CiSgjES2Ch.99